Showing posts with label Sweden. Show all posts
Showing posts with label Sweden. Show all posts

Friday, July 13, 2012

Göteborgs Rapè White Large Lime portion snus by Swedish Match. Reviewing the boldest flavor in the Göteborgs family!

Greetings Snustopians!

I know, I know, it's been quite a long time since we've been together and actually reviewed snus. The past year has been a pretty hectic one here in Snustopia and I must apologize for not being here to bring the new Snustopians reviews on all of the new snus flavors that are out there today. As I sit here, it's hard to believe that in only 2 short years we've seen such a huge influx of new flavors from so many different manufacturers! I can remember back to a time when Swedish Match only had 45 types of snus in their portfolio and ..."Hey Snus Guy, as much as we'd love to hear about your walk down memory lane, we want to hear about Göteborgs Rapè Lime!". Well, as you can see I'm still the same Snus Guy and I still ramble on so, without any further delay, sit back, pop in a portion and let's get started on our review of Göteborgs Rapè White Lime portion snus!

Friday, December 25, 2009

Kardus 2009, reviewing this year’s most expensive and elegant loose snus brand!

Greetings Snustopians!

I know it’s been awhile since we’ve sat down and reviewed snus but it’s been a pretty hectic month here in Skruf Square. The Christmas season is Snustopia’s busiest time of year as well as our favorite. We’ve all been busy getting ready for the holiday festivities by decorating the square with lights and baking cookies as well as picking out gifts for our loved ones. And since it’s the holiday season, actually Christmas Day, I thought to myself what a better time to review the snus all Snustopians hope will be under their tree this year, Kardus Superior Blend 2009! So, grab your favorite hot drink, a portion of snus and let’s begin to see what this year’s “Most expensive snus in the world” is like.


Wednesday, October 7, 2009

Northerner Energy snus, our first dry, purified Nicotine snus review!

Greetings Snustopians!

This week I thought we’d take a look at a snus type that is pretty unique to the Swedish snus world, the dry, purified type. The brand we’ll start with is also pretty unique to the snus world, Northerner Energy snus. “Snus Guy, there are dry portion snus brands out there, quite a few actually so, what makes this type different and unique?” Well, there are brands out there that are typed as “dry” but they still have a bit of moisture in the snus its self. With the dry type we’ll discuss today, there is no moisture in the snus whatsoever! There are also “Energy” snus on the market too but only one that combines them both! So, knowing this, grab a comfy seat, your favorite can of snus and let’s take a look at Dry, purified snus types and Northerner Energy snus!



Ever since the day I created Snustopia, I’ve wanted to review Northerner Energy snus but always hesitated to try it. Why, you ask? Well, it was mainly due to what I’ve read about it and Dry, purified snus in general. If you read comments on the other snus sites out there you can get a feeling for how the Swedish snus world feels about this type of snus. Some praise it but most of them condemn it and say that Dry, purified type snus isn’t really Swedish snus because the tobacco is a powder and real Swedish snus is supposed to be moist. The other thing you’ll read is that some snus users think that the snus its self is made by a subpar snus manufacturer because it looks like the inside of the cans are dirty. Well Snustopians, I hope to debunk these myths in this review and the first one we’ll tackle is the myth about Northerner Energy snus being “non-Swedish” snus!

A common misnomer among new snus users is the theory that true Swedish snus is made in Sweden. Well, while the majority of snus is made there, there are a few brands that are not. V2 snus brands are, for example, made in Denmark but made in the Swedish tradition to the high Swedish standards. Northerner Energy snus is made in Sweden by Snusbruket and also made to the high Swedish standards but, unlike V2’s snus, Snusbruket snus brands are dry. That leads us to the reason some snus users think that Northerner energy snus is “non-Swedish”, the fact that it’s really dry!

“But Snus Guy, there are snus brands out there that are dry, what makes Northerner Energy snus different?” It’s the fact that Snusbruket makes snus that is totally devoid of moisture. While they make Northerner Energy snus, it’s only one of a few brands they make. The best known brands they make are Oomph and Wise. What makes them unique is the fact that they are the only Swedish snus company to make a completely dry snus! If you take a look at the tobacco inside the teabag like portion material you’ll see that the tobacco is basically like a powder. This is also the reason why the inside of the can looks like there’s finely ground dirt in it. It’s from the powdered tobacco which is brown in color and really does resemble dirt dust but, take my word for it, it’s not! So for those that think the factory is subpar or dirty remember this, no matter if Swedish snus is manufactured moist or dry, it still has to pass the Swedish food agency’s strict standards so rest assured, Northerner Energy snus as well as the other Snusbruket varieties, are quality, Swedish snus. Ok, back to the review!

One would also think that a snus portion completely devoid of moisture would be really uncomfortable under the lip but, on the contrary, the portion is pretty comfortable under the lip for over 2 hours! They do, however, take a bit of getting used to. First, the portion it’s self is smaller than the typical portion and is pretty close in size to a Mini. They are also much thinner than a portion of moist snus due to the tobacco being dry and less is needed. The tobacco is also purified and has 6 mg of purified Nicotine in it and 0.3 grams of tobacco. I also found that when you first put a portion of Northerner Energy in the lip, it can stick a bit but, a quick dabbing of your gums with your tongue and the same on the portion quickly takes care of that issue. I’ve had a portion in for over 2 hours with no discomfort whatsoever. “Whoa Snus Guy, back the truck up a bit! What is this “Purified” thing?” Yea, I thought that would throw you! Let’s take a closer look.

Northerner Energy snus, as well as the rest of Snusbruket’s snus, goes thru a process that actually removes the unwanted contaminants in tobacco such as TSNA’s or Nitrosamines and leaves a tobacco product that’s pure tobacco and Nicotine. What this does for the snus is make the 6 mg of Nicotine feel more like 8 mg. The purification process does something else to the snus, it lightens the flavor of the snus but, I’m getting ahead of myself, let’s finish the mechanics first then, we’ll look at the flavor. If you look at the can, you’ll see that Northerner Energy snus also keeps your breath fresh and your teeth white! In my time using Northerner Energy snus, I have had fresher breath and my teeth stayed white while the portion was in but I know your saying “Does it taste like toothpaste Snus Guy?” No. What does these things is the addition of Baking Soda to the snus.

Baking soda has been the teeth cleaner of choice for centuries. Even now, there are toothpastes that have baking soda added to help keep teeth white. Snusbruket adds a minute amount of baking soda to all their snus for this reason. If you’ve been a long time Snustopian, you’ll know that using Swedish snus can cause your teeth to stain a bit and with some people, make your breath smell. With Northerner Energy, this is not an issue and it’s due to both the baking soda and the fact that the portions really don’t juice up. Another unique thing about Northerner Energy snus is the can. The can is basically an oval shape and much flatter than the standard snus can. There are 2 compartments in the white plastic can, one on the bottom which holds the 24, 3 gram portions and a smaller compartment on the top that holds used portions. Both lids are hinged at the middle of the can and topped with a paper label. “Snus Guy, can we talk about the flavor now?” I know I’ve rambled a bit but, Northerner Energy snus is a pretty unique snus and a lot needed to be said about the snus its self so, now that you know the snus, let’s get to the flavor!

Northerner describes its snus as having flavors of peppermint and honey with a cool boost. They also say it’s an energy boosting snus due to it having Caffeine, Taurine and Guarana. For those that are not fans of Energy drinks, like yours truly, these three ingredients, along with the Nicotine, give a pretty good boost of energy and, minus the Nicotine, are the three main ingredients in most energy drinks like Monster and Red Bull. What I taste in Northerner is honey with a touch of sourness, which I think comes from the Taurine and Guarana, along with the slightest hint of tobacco flavor. There is however a baking soda taste in the first couple of minutes but quickly dissipates as the portion gets moist. There is also a light pepper flavor as the portion sits in. What I also got was an energy boost and a bit lightheaded after about 10 minutes. This is from the energy ingredients but the Nicotine can also be added to that mix because since the snus is purified, it allows the Nicotine to be absorbed quicker than the standard portion. There is a dark side to Northerner Energy snus and it shows up after about an hour and a half.

I’ve had the flavor of Northerner Energy snus last for about 1 ½ hours when the portion went from lightly flavored to really bitter! It truly sneaks up on you because the overall flavor is relatively light. I think of it as a reminder that it’s time to change it out. My overall recommendation for keeping a portion in is about 1 ½ hours max for both the flavor and comfort! Ok, we’ve learned about what exactly a dry, purified portion is, busted a few of the myths associated with it, learned what “purified snus” is and what Northerner Energy snus tastes like so, let’s take a look at what drinks go well with it!

If you’re an Energy drink fan, like me, give Northerner Energy snus a try with a Monster or a Red Bull! It’s the perfect snus to give them an added kick in the energy department but, since Northerner Energy’s flavor is pretty light, it’s only good for the energy kick and really does nothing for the flavor. I’ve tried coffee with Northerner Energy and it had the same effect as the energy drinks, adds a kick but didn’t compliment the flavor. I had a hard time finding something that would enhance the flavor of the snus it’s self and found that the new white iced teas that are out seemed to bring the subtle honey and tobacco flavors out. Not like it does with a standard snus portion but just enough to sense them on the back of the tongue. If you’re looking for a snus that has a flavor that won’t impede the flavor of anything you care to drink and give you an added energy boost, Northerner Energy snus is the one!

My overall recommendations for Northerner Energy snus, Snustopians, are this; new Snustopians will really like Northerner Energy for a few reasons. One, the flavor is extremely light. The Nicotine level is also perfect for those beginning their snus journey along with the fact there is no juicing of the portion. Experienced Snustopians will like Northerner Energy for the same reasons as well as the fact that it really does keep your teeth white and breath fresh. The smaller portions also make the snus much more discreet while delivering the same Nicotine kick as the standard portion does but, I’ll let you make the final decision!

Northerner Energy snus can be found exclusively at Snustopia’s favorite snus shop, Northerner.com, and is priced at $3.94 USD a can. If this is your first time ordering with them, just click on the banner to the left and get 10% off your first order at checkout! With a deal like that, what a perfect time to give Northerner Energy snus a try! Just tell them That Snus Guy sent you!

Well Snustopians, I hope you enjoyed our tour thru Northerner Energy snus by Snusbruket and found it fun and informative. I look forward to your questions and comments and will do my best to answer them as soon as I can.

So, until our next review Snustopians, as always,

Happy Snusing!

That Snus Guy

Monday, July 27, 2009

Jakobsson’s Classic portion snus, reviewing another snus gem from the island of Gotland!

Welcome back Snustopians!

As I was taking one of my famous long walks thru the gardens of Skruf Square last week, my trip to Sweden was still on my mind. I was remembering a small park just off the main boulevard that has canals, like the ones in Holland, meandering thru it and had been there for over 100 years. It reminded me of my own gardens here in Snustopia but not as old. That’s when it hit me. Our next review should be on a snus that not only comes from a beautiful place in the home of snus but, have a lot of history that’s tied to that place. So, this week, we’ll be reviewing a snus that comes from the island of Gotland in Sweden and that snus is Jakobsson’s Classic portion snus.

I picked Jakobsson’s Classic for a few reasons. The first one is the fact that it’s made by the folks at Gotlandssnus AB on the island of Gotland and has been made there since 1897. The new plant is actually located only a few miles where Jakob Jakobsson’s family farm is and where he came up with his recipe for his snus! While the basic recipe for Jakobsson’s Classic is more than 100 years old, the version we’ll be reviewing today was launched in 2008 with only a few changes. The second reason is because Gotlandssnus uses tobacco that’s grown right there on the island. This tobacco is called Alida and is grown only on the island of Gotland. So, now that you know a bit about the history of Jakobsson’s Classic portion snus, let’s get to the review!



Like we learned in the beginning, Jakobsson’s Classic is a regular type portion snus made by the folks at Gotlandssnus AB. Regular portions, as you all remember, are portions that go thru an added step in the manufacturing process that adds a bit more water to the portion’s material. “Water Snus Guy? Are you sure it’s water? We thought it was a type of juice made from the snus!” I thought the same thing until my trip to Gothenburg but it is just plain, filtered water. The reason we think of the liquid being a “snus juice” is the fact that while the regular portions are in the can, the bit of added water helps the flavors in the snus to marry together and release its flavor faster when it’s in your lip. The byproduct of this is the portion material turning brown and that’s where we got the whole “Snus Juice” myth! Ok, back to the review.

The material that Gotlandssnus uses for Jakobsson’s Classic portion is the same soft teabag type material that they use in all of their snus and is pretty comfortable under the lip for about 2 hours. The Nicotine content in Jakobsson’s Classic is at the same level as all Gotlandssnus brands which are 9 mg per portion. Now, I know you all really get antsy when I describe the different cans that snus come in but Jakobsson’s Classic had a pretty unique one! If you’ve read the Jakobsson’s Ice Fruit review, you pretty much know what the can looks like but, since we may have some new visitors to Snustopia, I have to give the can its due!

Jakobsson’s Classic’s can is, quite possibly, one of the most unique cans I’ve come across. While its makeup is basic black plastic with a plasticized paper label, it’s the designs in and on it that make it unique. Gotlandssnus wanted the cans for the Jakobsson’s line to reflect where the snus came from so, since Gotland is a Swedish island in the Baltic Sea, they decided to give the cans a nautical look. If you take a look at the top of the can, you’ll notice that there are notches on the lid that mimic the directional points on an antique compass! There are even degree hash marks between each directional waypoint. If you lift the center of the compass, you’ll find the used portion compartment underneath it and Gotlandssnus even embellished the bottom of the compartment with an old mapmaker’s directional key. The inside bottom of the can has the same mark. “It’s a pretty cool can Snus Guy! But, does the snus taste as good as the can looks?” Well, let’s take a look!

Gotlandssnus describes Jakobsson’s Classic as having a classic, memorable taste of snus, with an undertone of citrus. I know what you’re saying “Snus Guy, what does classic and memorable taste like?” I agree that using “Classic” and “Memorable” as taste descriptions really don’t make sense to Snustopians that have never tried snus or, seasoned Snustopians that haven’t tried Jakobsson’s before so, let’s try to describe it in a language that everyone can understand! The main taste in Jakobsson’s Classic is, obviously, tobacco but Gotlandssnus uses Alida tobacco along with other hand selected tobaccos from around the world so, what you taste is the earthy, leather flavor from the other tobaccos and a light herbal, grassy flavor that Alida tobacco is known for. Alida also imparts a slight sweetness that kind of offsets the light peppery flavor the other tobaccos also have.

The citrus flavor is another unique thing in Jakobsson’s Classic because it’s more of an orange, lemon flavor rather than the typical bergamot taste that is used in most snus when referring to “citrus”. When you combine all the flavor elements in Jakobsson’s Classic, you get a portion snus that is balanced in flavor and definitely Gotlands! The downside to Jakobsson’s Classic is that it has the same characteristic that all of Gotlandssnus’ snus brands do regarding the length of time the flavor lasts. I’ve had a portion in for about 2 hours and suddenly, the flavor gets bitter. I look at it this way, The Swedish use a portion for anywhere between 15 minutes and 45 minutes and swap it out for a new one. Gotlandssnus was created for use in Sweden so; anything over 45 minutes with the flavor is a definite bonus! Now, what to drink with Jakobsson’s Classic!

My staple drinks of Diet Coke and Monster Energy drink were the first I tried and I have to tell you that Diet Coke and Jakobsson’s Classic went really well together. This was due to the lemony notes in the snus that actually made a taste close to a Diet Coke with Lemon. The acidity in the Diet Coke also helped to bring out the tobacco flavor as well. The Monster didn’t do that well since its flavor was a bit too strong for the snus but the one thing that did go well with Jakobsson’s Classic was an Arnold Palmer! “Hey Snus Guy, how could a golf pro go well with a snus?” No, no, not that Arnold Palmer, the drink! For those of you that don’t know what an Arnold Palmer is, it’s made with half sweet iced tea and half lemonade. It’s named after its creator, Arnold Palmer, and really goes well with Jakobsson’s Classic. The iced tea flavor helped to enhance the tobaccos and the lemonade brought out the citrus. It’s really the best combination!

My overall recommendation for Jakobsson’s Classic portion snus, Snustopians, is this; Jakobsson’s Classic is truly an historic snus that’s unique to Sweden due to the Alida tobacco. Snustopians that want to experience a snus that has the classic flavors of tobacco and citrus but, like a portion that’s a bit lighter in flavor, Jakobsson’s Classic is the snus for you. Seasoned Snustopians will find Jakobsson’s Classic’s orange and lemon mix a refreshing change from the normal bergamot as well but, I’ll let you decide! At approximately $3.19 USD a can at Snustopia’s favorite snus shop, Northerner.com, you really can’t go wrong by adding a can or two to your next order! Just be sure to tell them That Snus Guy sent you and get 10% off if you're a first time customer!
Well Snustopians, I hope you enjoyed our tour of Jakobsson’s Classic portion snus and found it informative and fun and encourage you to leave any questions, comments or suggestions you may have about Jakobsson’s Classic or any snus! I look forward to reading and answering them as soon as I can.

So, until our next review Snustopians, as always,

Happy Snusing!

That Snus Guy

http://www.snustest.com/

Monday, July 13, 2009

Montecristo Portion snus, our first “Cuban” snus review!

Greetings Snustopians!

This week, I was sitting here in my office at the Ministry of Information trying to brief my colleagues on the wonderful things that I saw and learned during my trip to Sweden. While we were talking, I decided to grab a can of snus out of my mini fridge and I saw a snus that I had completely forgot about, Montecristo portion snus! You see, when Larry, from SnusCENTRAL, and I first arrived at our hotel in Gothenburg, we decided to find a snus store in the train station below our hotel. We found a small gift shop that had a snus cooler (almost every shop in Gothenburg has a snus cooler of some sort) and decided to take a look. What we saw was all different brands of snus but the Cuban snus is what caught my eye! So, I decided to buy a couple of cans of each brand and try them all! I thought I used all the Montecristo I bought in Sweden but I had inadvertently put one in my checked bag. I pulled it out of the fridge and remembered a quote I had read in an ad that described Montecristo portions snus as the “Champagne of snus”. That’s when I adjourned the briefing and decided we were going to find out why Montecristo portion snus is known as the “Champagne of snus”! So, if you’re ready, let’s begin our review Montecristo portion snus by Taboca AS.



“Hey Snus Guy, isn’t Montecristo a cigar company?” Well, no actually. Montecristo, in the cigar world, is a very famous brand name. The cigars are produced by a manufacturer for the Montecristo brand. The same is true of Montecristo snus. The manufacturer of the Montecristo brand is Taboca AS and the snus is manufactured in Sweden. “But Snus Guy, you said that Montecristo is a Cuban snus! How can a snus be Cuban but, made in Sweden?” Hold on, you’re getting ahead of me! Let me explain a bit. Montecristo snus actually has 3 countries to thank for its taste! The first country is, obviously, Cuba because the tobacco used for the snus is 100% hand selected tobacco from all over the island. The second country is Norway. Taboca AS uses only pure mountain water from Norway to manufacture Montecristo and the last country we have to thank for Montecristo is Sweden! Taboca takes both of these elements and manufacturers Montecristo to the same high standards that all Swedish snus is made so, now you know how a Cuban snus can be a Swedish snus as well and we’ve uncovered one of the reasons that Montecristo portion snus is called the “Champagne of snus”. Now, let’s take a look at the portions themselves!

The material that Taboca uses for Montecristo is the same kind that they use in all of their portion snus and is pretty comfortable under the lip for over two hours. They are also classified as regular portions meaning that they go thru the extra step in the manufacturing process that adds a bit more moisture to each portion but, not just any moisture! This is where more of the pure Norwegian mountain water is used that also adds another flavor element to the snus, how quick the flavor is released in the lip! It only takes a minute or two to taste the flavors and once you do, the flavor lasts for over two hours! Each can of Montecristo has 24, one gram portions as well! “Ok Snus Guy, but what about the Nicotine?” The Nicotine level in Montecristo is another reason to call it the “Champagne of snus” in the fact that there is 11 mg of Nicotine per portion but there isn’t the kick you would expect with a snus that has that higher Nicotine content. While some new Snustopians that are used to 8 mg of Nicotine in snus may feel it more, most Snustopians don’t.

The can that Montecristo comes in is unique as well. It has a metal can that’s painted in the famous Montecristo color scheme that is on their cigar boxes, with the Montecristo logo on the lid and the gold and black chasing around the outside of the lid but, that’s not the only thing making it unique. The paint that Taboca uses almost has a rubberized feel to it that allows you to keep a firm grip on the can even if it were to get wet! Montecristo’s lid also makes a great seal with the bottom of the can that really keeps the moisture in. The only down side to the can is the absence of a used portion compartment. “Snus Guy, you’re obsessing about the can again! We want to know how it tastes already!” Sorry, the can is pretty cool though! Ok, enough about the can, let’s go to the taste.

In the past, whenever I’ve heard the words Montecristo and tobacco together, I would automatically think great cigars. Actually, this is pretty much the norm in the states since Montecristo snus is relatively new in the tobacco world. While the Montecristo brand has been on fine Cuban cigars since the 1930’s and on Dominican cigars since the 50’s, Montecristo snus was launched in 2008. Just like the cigars that share its name, the taste is unmistakably unique! Taboca describes Montecristo as having a rich tobacco taste and flavors of lemon and bergamot. The rich tobacco taste comes from the Cuban tobacco. If you have ever experienced smoking a Montecristo Cuban cigar, you’ll be able to tell the distinct flavor of Cuban tobacco. For those Snustopians that have never smoked a Cuban cigar or, are living in America, Cuban tobacco has a unique flavor that distinguishes it from its cousin Dominican tobacco. Cuban tobaccos tend to have a peppery flavor with earthy, leathery undertones and a touch of flowers that almost give it a black tea flavor while Dominican tobaccos have just the opposite.

The other flavor element in Montecristo is the citrus. While the description states that there are Lemon/bergamot flavors, I can only taste lemon. But that’s not a bad thing. Since there is a smaller amount of salt in Montecristo than other Swedish snus, you can really taste the tobacco and lemon. These flavors combined with the hint of salt and slight flowery elements give Montecristo the taste of a fine Black tea and another reason to be called the “Champagne of snus”. Now what to drink with Montecristo portion snus? This may surprise you.

“Couldn’t we just drink the same things we would with a fine Cuban cigar Snus Guy?” Well, yes and no actually. While the flavor of Montecristo portion snus is unmistakably Cuban, it’s not as strong as it is in the cigars. That and the fact of being able to taste not only the tobacco from the end of the cigar but the flavor of the smoke as well so, drinks that have strong flavors like dark beers, strong liquors and energy drinks will drown out the delicate flavors in the snus. What I did try was my staple Diet Coke first. The Diet Coke’s flavor went well but the artificial sweetener made the snus bitter. Iced Black teas like Earl Grey did extremely well in bringing out the tea flavor in Montecristo. The bergamot in Earl Grey helped to enhance the lemon flavor and the tea complements the tobacco taste and brings the peppery taste to the front more. “But what about drinks like brandy and other aperitifs Snus Guy? Are they too strong?” Not really. I had to enlist my typical band of Guinea Pigs for this part of the review!

I had them try a few different after dinner drinks; one would have with a fine cigar, with Montecristo portion snus and asked them what they thought. The first one we tried was Hennessy Cognac and they all felt that the cognac was much too strong a flavor for Montecristo snus. The next one was rum. While we really wanted to try it with a Cuban rum, we couldn’t get our hands on some so we picked a close match which was a fine Puerto Rican rum, Bacardi Superior. Some sipped it straight while the others chose to drink a Mojito. Both were good but, the Bacardi Superior straight fared better. The last, and best according to my Guinea Pigs, was Grand Marnier! The light orange flavor mixed with the lemon flavor in the snus and the Cuban tobacco to create a taste that is a perfect match. The sweetness in the Grand Marnier also created another depth and helped to round everything out. So, for non-alcoholic drinks, Iced Earl Grey tea is the favorite and for after dinner drinks, Grand Marnier wins out!

My overall recommendation for Montecristo portion snus by Taboca AS Snustopians is this; Montecristo is definitely the “Champagne of snus” in design and taste. For Snustopians that are looking to try a snus that’s truly unique, Montecristo is the one to try. New Snustopians that want to experience a higher Nicotine snus with a smoother flavor than most will do well with Montecristo as well. The downside is that Montecristo is not available to U.S. residents at this time but, if you find yourself traveling to Sweden or other countries in Europe, I really recommend you give Montecristo a try.

For you Snustopians that live outside the U.S., the best place to get Montecristo portion snus is at Northerner.com. They have Montecristo portion snus at a great price and deliver almost anywhere!

Well Snustopians, I hope you enjoyed our tour thru Montecristo portion snus and found in fun and informative. I invite you to ask any questions or leave comments about our tour by clicking the comments link at the bottom of this article. I look forward to reading them and will answer them all as soon as I can.

So Snustopians, until our next review, as always,

Happy Snusing!

That Snus Guy

Sunday, June 21, 2009

Swedish snus! The first American review of the snus manufacturing process!

Welcome back Snustopians!

I’ve been sitting here in my office at the Ministry of Information all week, recalling all the beautiful things I saw in Gothenburg and the wonderful people I met, trying to figure out how I would communicate all of this to you. While it all seems like some wonderful dream, I was having a hard time believing it actually happened! As you all know, it’s been my ultimate dream to be able to go to Sweden and actually see, with my own eyes, how Swedish snus was made so I could tell everyone here in Snustopia and it finally came true via the great folks at Swedish Match. But how can I make it feel like you all have been there and put what I’ve learned in a format that everyone could understand? That’s when it hit me! Why not take everyone on a virtual tour!

“Hey Snus Guy, are you going to make us wear those goofy looking 3D glasses or have us buy some expensive helmet to do this?” Well…….while I wish I had the funding to do that, I think putting this article in my typical review format, and include pictures for each step in the process, we can forgo the expensive equipment and still get the point across! So, if everyone’s ready, grab a glass of your drink of choice, a comfy chair and a tin of snus and we’ll begin our tour of the way real Swedish snus is made!



Before we begin, I’d like to thank all the great people at Swedish Match AB’s Gothenburg and Kungälv factories as well as the guys from the Stockholm Headquarters for a fun and extremely informative tour! Without their willingness to share the Swedish Experience with me, this review would not have been possible. Tack så mycket! With that said, since the factories I toured were Swedish Match’s, we’ll be referencing their brands in this tour but, the basic manufacturing processes, save a few proprietary ones, can be said of most Swedish snus that follows the GothiaTek standard. Ok, let’s begin!

As with all Swedish snus the first, and most abundant, ingredient is tobacco, but not just any tobacco. Swedish Match uses a blend of tobaccos from around the world in their snus. Tobaccos from Nicaragua, South Africa, Spain and America are used just to name a few. Once these tobaccos are air-dried, blended and packed, they are shipped to the factory where they are taken to the grinder and ground to the specifications of the snus they happen to be making. The picture to the right shows the bales of tobacco being prepped prior to entering the grinder! “Hey, is that you Snus Guy smelling the tobacco? How does it really smell?” Yes, the one in the middle is me. The guy on the right is Larry Waters from SnusCENTRAL.org and the one on the left is Andreas Riksén, Master tobacco grinder and our guide thru the grinding process. Andreas is very passionate about what he does, as are all the great folks at Swedish Match, and allowed us to feel and smell the raw tobacco, something that outsiders rarely get to do! I know, you asked about the smell. That’s something that may surprise you!

Unless you’ve been to an actual tobacco ageing barn or have smelled tobacco prior to processing, it can be very hard to describe all the scents that raw tobacco has. As I stood there, holding the big chunk of tobacco, a myriad of scents began to come out. The first scent was of a pile of autumn leaves, like the kind you would rake up in a big pile and jump into when you were young. The next scent was of raw leather, like a new leather glove or shoe. The final scent was of peat. Peat has an earthy, mossy scent that, when combined with the others, creates a true fall foliage smell that reminded me of when I was growing up in Northern Illinois and playing in the leaf piles my Grandpop would rake up, without the “Hey you damn kids! Get outta there, I just raked those up!” we’d normally hear! This scent is pretty much prevalent throughout the entire factory but was the strongest at the grinder.

Once the tobacco bundles, which are about as big as a small deep freezer, are unboxed, they travel up a conveyor to the grinding mills. The grinding mills look just like a flour mill and pretty much work the same way. Since this step was proprietary, I couldn’t take any pictures with exception to the one on the left. The guy in the picture is Joakim, one of the team from the Stockholm office, and he takes this very seriously as you can see by the “Area 51” reference he’s pointing to, so a small flour mill is the best way to describe it! Once the tobacco is ground, it’s moved to a sifting box that shakes rapidly and separates the ground tobacco into sizes. If it’s not the right size, it goes back into the grinding mill until it is. Like I said, the tobacco grinding process is very similar to the flour milling process. From here, the tobacco goes to the steam pasteurizing area.

Here is where real Swedish snus begins! Up until now, tobacco was manipulated by human hands. From here on out, the process is hands free meaning, untouched by human hands until you Snustopians open a can of your favorite and use it! This is where we begin to see the GothiaTek process in action. “Hey Snus Guy, we’ve heard of the GothiaTek process! That’s where the snus has to conform to the same safety standards as food in Sweden, right?” Exactly! You guys have been paying attention! The GothiaTek process was created by Swedish Match and has pretty much become a standard in snus making throughout Sweden. Here, in the pasteurization room, a big rotating dryer actually uses heat and steam to cure the tobacco. American Smokeless tobacco, like Copenhagen and Skoal, uses fire curing to achieve its flavor where the steam does in Swedish snus. This is done at a lower temperature than fire curing and keeps the TSNA’s low.

The GothiaTek part is more of a health and safety process. In the factory there are 3 “zones” where you have to wear certain coverings like lab coats, shoe covers and hair nets. In the picture to the right, we’ve just come out of a “Yellow” zone. You may see someone in that picture you may not know. Although the four of us look like a screen shot from a Marx brother’s movie, the guy on the right, across from me, is Markus, another member of the team from Stockholm. “Yellow” zones mean lab coats and shoe coverings since we are near the machines but, they are sealed meaning you can’t touch the snus.

The area we just emerged from was the paper can manufacturing area for loose snus. This area was one of the most interesting for me since Swedish Match is the only snus manufacturer that still uses paper cans for their loose varieties of snus! Even though this part of the factory is proprietary, I can tell you that the cans start out as rolls of paper and come out cans. It was pretty interesting to see them made! The next part of the factory was the flavoring room!

The flavoring room is where, you guessed it, flavorings are added to the snus! Since this area of the factory holds the flavoring machines, it’s pretty quiet and plain. All there is in this part of the factory are large, insulated drums that mix the flavorings in to the snus. There are a few interesting things here though. The first thing is that the machines are actually made by the same company that manufactures Tanks for the Swedish military! This means, to me anyway, that these machines are built to a quality standard and will last a long time! But that’s not the most interesting thing. You see, the flavoring machines are actually on the 3rd floor of the factory! “Snus Guy, why would flavoring machines being on the 3rd floor of the factory be so interesting?” Remember when I said that after the grinder, the snus is never touched by human hands? Well, how do you think the snus gets from the flavoring machines to the packaging line? Probably the same way I thought it got there, by dumping it into a hopper. Well, I was wrong!

The way it gets to the line is when the snus is completely flavored, which can take a long time, it’s ejected thru the bottom of the flavoring machines, via a pipe system, down to the packaging line on the first floor. There are two dedicated packaging lines here at the Gothenburg factory as well as two at Kungälv, one for loose snus and another for portions. The only differences in the lines between the two factories are that at Kungälv, they package the portion snus with the “Star” pattern in the can like General Onyx and General White portion. This process is extremely protected and the only thing I can tell you is that it’s pretty cool. They also make all White portion snus there as well. Original portions, like Kronan, Ettan and General Original are made at Gothenburg. That brings us to the process that makes Original or Regular portion snus. I think you’ll be surprised!

Swedish snus is pretty much put into the portion material and packaged by machine. I know that was a no brainer but the speed and complexity in which they make a portion is mind boggling! It’s even more mind boggling when you consider that portions are made by the machine at a rate of about 2 per second and the error rate is around 2%! But understand that the errors also include under or over filled cans, misaligned labels and things that will not allow it to pass GothiaTek standards! “Snus Guy, if a can is not filled or a label is crooked, they consider it an error? Why not just add the missing portions or put a new label the can?” While it would be the easy way to reduce an already really low error rate, the GothiaTek standard is still in force here, any snus that doesn’t make the cut, gets destroyed, end of story. I know it sounds cruel but, if sacrificing a few cans is what it takes to be the best, I can live with that! “Snus guy, that’s pretty cool and all, but not that surprising. What are you leaving out?” Let’s discuss that now!

In all the reviews I’ve ever read since I began using Swedish snus, be it in a formal review, a forum thread or from people I’ve talked to that have used Swedish snus longer than I have, all agreed that the distinction between an original or regular portion and a White portion was the extra step of wetting the portion with a “snus juice” during the production process. I’ve even written many reviews on regular portions that have said just that. Well Snustopians, I’ve seen the regular portion production process and am here to tell you that the magical “snus juice” we’ve all been hearing about is………..water! “Snus Guy! It can’t be just water! The portions are just a brown as the snus and the juice tastes like snus, how can it be just water?” I was just as amazed as you are now but I’ve seen the process! But, at the end of the tour it all became clear.

The final process is the packaging and storing of the snus. This is done in a “Cool room”. Once the snus is packed in 10 can logs, it’s put in cases and moved into the cool room to rest for at least two days. The room is large but not as big as you may think. This picture is of Larry and I in the cool room at the Gothenburg factory. If I had to venture a guess, they wouldn’t give us the exact dimensions of the room, I’d say it’s about 20,000 Sq. Ft., and holds approximately 4 million cans of snus! “Whoa, Snus Guy, 4 million cans of snus in only 20,000 Sq. Ft. of space? Can’t be!” I thought the same thing until I began to do the math. If you figure there are 10 cans of snus in each roll, and 20 rolls in each box, that’s 200 cans per box! Depending on how many are on a pallet, perhaps 40, that’s 8,000 per pallet so, as you can see in this picture, there are 22 pallets just in this line. There are 176,000 cans just in this line alone so, you really don’t need a lot of space! “Snus Guy, you’re rambling again! What does this have to do with the portions and the wetting process?” You’re right. It was just really intriguing to see that much snus is such a small space! Let’s go on to the end process.

The end process is basically right where we were, in the “cool room”. The snus stays in the cool room for 2 to 4 days to rest. This is where, in the regular portions, the magic happens. During this time, the water melds with the snus to create a more flavorful snus and transforms the plain water into the “snus juice” we’re all accustomed to. This is also when the portion material turns brown from its original white color. From here, the completed snus gets shipped all over Sweden and other parts of the world, including the U.S.!

Well Snustopians, that’s pretty much how real Swedish snus is made. I know we kind of ran thru the process but in future reviews, I’ll be adding other things I’ve learned like the tobacco selection process, the way snus manufacturers select the flavors and the shapes of the cans and many other things!

I really hope you all found this virtual tour informative, fun and a little educational. All these pictures, and more of our trip to Sweden, can be found in the slideshow at the top left of this page! I really look forward to your questions and comments and will try to answer them all as soon as I can! So, until our next review,

Happy Snusing!

That Snus Guy

Monday, June 15, 2009

That Snus Guy is home! Get ready for more in-depth reviews and news of the trip!

Welcome back Snustopians!

It was with a heavy heart that I had to say “good bye” yesterday to, quite possibly, the most wonderful and informative trip I’ve ever made in one of the most beautiful cities I’ve ever been to, Gothenburg, Sweden. In the next couple of weeks, I’ll be posting articles that revolve around the tours and the trip it’s self. Since I’ve taken so many pictures, you may have noticed that the only pictures on the slideshow are of the town it’s self. As I sort thru all of them, I promise I’ll get them up! I would have Twittered more but unfortunately, the Twitter app on my iPhone decided it wasn’t going to work but, even if it had worked, there was just so much information to give you all, it would have not made sense anyway! But there is a little I’d like to tell you until I get a full review up this week…..



What I can tell you now is that the town of Gothenburg (or Göteborg, as it’s spelled in Swedish) is a very beautiful city as you can see by the pictures in the slideshow. It’s also a relatively young city by European standards. Founded in 1621, Gothenburg has a few period defensive garrisons that kept the invading Danes at bay in the later part of the 1600’s. The architecture in the main part of the city is from the 1700’s and most of the restaurants and night life center around the city’s main street called Kungsportsavenyn or “Avenyn”, The Avenue in English.

“Hey Snus Guy! Sounds like all you did was walk around and eat! What else did you do?” While we did do a lot of walking, we did meet some great people in Gothenburg and made some good friends as well. The people in Gothenburg take a lot of pride in their city and in their work as well. This is evident in the Swedish Match plants that we toured. In the first review I do, you’ll see just why Swedish Match’s snus brands are so popular but the biggest thing that makes it so, is the people that make it! Everyone at both Swedish Match plants, from the plant executives to the men and women on the line, are extremely passionate about what they do and take great pride in explaining each step in the process and their part in it!

In the first review, we’ll meet some of these people so I’ll stop here for now. It’s been a pretty exhausting week and I don’t want to spoil anything by not being prepared for the next review. I do want to say, to those Snustopians from Gothenburg, thank you for a memorable experience and all the information about what makes your snus so special!

Until our next review Snustopians,

Happy Snusing!

That Snus Guy

Tuesday, June 9, 2009

Mr. Snus Guy goes to Sweden! Reviewing the “Land of snus” and the way snus is made!


Greetings Snustopians!

Yes, it’s true! I’m leaving for Sweden, the “Land of snus”, on June 10th 2009! Why you ask? Well, as you all know, I’ve been scouting a spot for our next field trip ever since we ventured into Snuffland last year. I finally settled on Sweden for a couple of reasons. One, since I began reviewing snus back in October of 2008, I’ve always wanted to take the review process to the next level and actually see how Swedish snus was made. Not from You Tube videos but really be on a snus factory floor and physically experience the entire process from start to finish. I also wanted to see how the Swedish actually used snus and what the shops really look like. So, after a lot of negotiations, my good friend and colleague, Larry Waters from SnusCENTRAL.org, and myself will be touring the city of Gothenburg on the west coast of Sweden and visiting some of the snus manufacturers!

“Hey Snus Guy, are you taking ALL of us with you?” Well, in a way, yes! While I wish I could afford to take all of you there, I will however, be posting pictures and videos of the trip here on Snustopia for all of you to see! In the upper left column, I’ll be posting pictures each day and below that will be a video of the day’s activities! We’ve also set up a Twitter feed as both Larry and I will be tweeting live from the factory floors, reporting what we see and information about the people we meet! I know it’s not the same as being there but, it’s close!

This is a pretty historic event since it’s not very often that Americans get to see just what makes Swedish snus so special! Both Larry and I will do our best to represent SnusCENTRAL and Snustopia in the best possible light and we both encourage you all to become members of SnusCENTRAL.org (if you’re not already) for a more in depth accounting of our trip. Larry will be interviewing some very important people and the videos will only be available at SnusCENTRAL.org!

We also ask you to follow us on Twitter so you can tweet questions to us and we can get you answers! I think it will be pretty cool since I know both new Snustopians and seasoned ones have a lot of questions and what better way to get the answers than to get them from the experts, in real time!

I hope you’ll join us for this wonderful event and like I said, check back each day (or more) for updated pictures and answers to any questions you post in the comments section below! Also, be sure to become a member of SnusCENTRAL.org so you can see the exclusive interviews!

As always,

Happy Snusing!

That Snus Guy!

Monday, June 8, 2009

Ettan snus, a review on one of the oldest snus family names in Sweden!

Welcome back Snustopians!

This weekend, I took advantage of the beautiful weather here in Snustopia and decided to take a walk in the gardens here at the Ministry of Information and figure out which snus we should discuss next. While I was taking my constitutional, a colleague of mine had asked why I hadn’t reviewed a loose snus lately. As I reflected on the question, I realized not only haven’t we discussed a loose snus brand in a couple of months, we also haven’t discussed a brand family in a while either! If memory serves me correctly, the last true family we reviewed was Kronan back in February!

So I asked myself, which family should I review? Since it had been quite some time since we’ve done a family review, I wanted a snus that not only had all three varieties, loose (lös), white and original portion, I wanted it to be a snus that not a lot of Snustopians had heard of or tried and one that had a bit of history behind it. That’s when I thought of the Ettan family of snus.

Now I know what you’re thinking, “Snus Guy! All Swedish snus has some history behind it! After all, snus was invented in Sweden over 200 years ago. What makes Ettan so special?” I’m glad you asked. Let’s get into the review and you’ll see what makes the Ettan family of snus so special!



Ettan snus is another snus brand made by the fine folks at Swedish Match and comes in 3 varieties, Loose (lös), Original portion and White portion. The first thing that makes Ettan so special is the fact that the Ettan brand is one of the oldest brand names in Sweden! Ettan loose has been around since 1822 so it’s also one of the oldest snus brands as well. Ettan Original portion was introduced to the snus world in 1990 and the White portion variety was launched in 2006.

The Loose portion variety has about 8 mg of Nicotine per gram and there is 45 grams of snus in each can. The loose version’s can is the typical laminated paper type with a plastic lid that’s embossed with the brand’s coat of arms. In the portion varieties, both versions also have approximately 8 mg of Nicotine per portion and each have 24 portions per can. These cans are made of plastic with the label covering the seam between the top and bottom of the can. The lids also have the used portion compartment that’s embossed with the brand’s coat of arms. “Snus Guy, your can obsession is showing again! Get on with the review already!” I know I do go on when it comes to the cans so; let’s go to mouth feel and on to the other reason why Ettan is so special, the taste!

Ettan loose is a coarse grind snus that is similar in grind and texture to most of Swedish Match’s loose snus. This means that the texture and moisture level in Ettan loose makes it a great beginner’s loose snus. I’ve actually used Ettan to better hone my Hand Baking skills since the moisture level is perfect to be able to mold a pris and it holds up pretty well once it’s in the lip. Although I did get better in making a handmade pris, I still recommend a tool for maximum durability of it. I’ve had a “tool made” pris last for well over 2 hours with little mudslide. A hand baked pris only lasted about 1 hour but, like I said, I still have some work to do in this department! The texture of the grind was also pretty comfortable for the 2 hours but I recommend using a lighter compression in a tool. If it’s compressed too much, the pris can be a bit hard and uncomfortable so, just use a bit less pressure and you’ll be fine!

The portion varieties both use the standard material that Swedish Match uses in all their portion snus which is pretty soft to the touch and really comfortable in the lip. The original portions go thru the extra step of adding moisture which lets the flavors come out pretty quickly but adds no discomfort to the portion. I had an original portion in for over 2 hours with no discomfort but your lip can get a bit wrinkly. No discomfort but it can be a bit weird feeling for new Snustopians. The White portions have the same feel and comfort level but last a bit longer. Since they do not go thru the additional wetting step, the flavor seems to last a bit longer but can take a little longer for it to start coming out. For comfort, I recommend a 2 hour max! “Ok Snus Guy, we want to hear about the other thing that makes Ettan so special!” Alright then, let’s discuss the flavor! That’s the other special thing about Ettan.

“But why does the flavor of Ettan make it so special Snus Guy? Isn’t all Swedish snus special when it comes to flavor?” Well, you’re right in the sense that all Swedish snus flavors are special, especially to Americans and others that cannot get Swedish snus in their local store. But Ettan’s flavor is special within Swedish snus flavors because of its ingredients. The ingredients in Ettan are simple: Tobacco, water and salt. They have been this way since 1822 which means that Ettan’s flavor has remained the same since then! There are not too many other snus brands that can say this and this is why Ettan is so special. But, how does it taste?

One would think that simple flavors and simple ingredients would normally taste…. well…..simple! But that’s not the case with Ettan. There is a difference in taste between the loose and portion varieties but the difference is minimal. In the loose variety, pure tobacco and salt are pretty much predominant. There is a smoky element in the loose but it seems to play in the background and is barely noticeable. In the portions, there really is no smoky taste but the portions do have a saltier taste. In the Original portions, the saltiness is much more predominant and in the White portions it not as strong but both do have the same pure tobacco taste.

Here I would like to explain a bit on what a “pure tobacco flavor” means when it comes to Swedish snus. When American tobacco companies describe a tobacco product as having a “Pure tobacco flavor”, as in say Copenhagen or Red Man smokeless tobacco and Camel SNUS Mellow, we taste a generally earthy, herbal and sweet flavor. In some cases, like Camel SNUS Mellow’s overly sweet taste, this is due to the sweetener that is used in the processing of most American smokeless tobacco and SNUS. In Swedish snus, the sweetener is omitted from the process leaving just the earthy, herbal tobacco flavor. I say this for two reasons. One, when I was just beginning to use Swedish snus, I would get confused and sometimes disappointed when a snus that was said to have a “pure tobacco flavor” didn’t have the sweetness I was accustomed to with the American tobacco and two, I felt that new Snustopians shouldn’t have to go thru the same thing I did in the beginning. So to recap, Swedish snus that’s described as having a “pure tobacco flavor” means just that. No sweetener, since Swedish snus manufacturers do not use sweeteners in their recipes, just true tobacco flavor! Ok, back to the snus.

Ettan’s flavors also last a good bit of time as well. They do, however, vary between the types. Ettan loose lasted the longest with a maximum time of about 2 ½ hours and this was due to the pris beginning to fall apart. Ettan Original portions seemed to last the shortest amount of time with about a 1 ½ hour max. Ettan White gave me about 2 ½ hours when the portion’s flavor just seemed to die out. The max time recommendations I give Ettan is as follows; for the loose type, I recommend a 2 hour max when the portion is made with a Prismaster or an Icetool. With a hand baked pris, I recommend the same amount of time if you’re good at making them. If not, I’d recommend a 1 ½ hour max. With the portions, I’d recommend a 1 to 1 ½ hour max and with the White I’d go with about 2 hours. Now, what to drink!

I was thinking that since Ettan has a very simplistic flavor, I would forgo my usual drinks of Diet Coke and Monster Energy Drinks. “Snus Guy! Are you sick? You’ve never reviewed Swedish snus without trying Diet Coke and Monster with it! What’s the deal?” Calm down, I’m not sick or anything. Since I’ve reviewed so many different snus brands, I’ve learned that with tobacco flavored snus Diet Coke and Monster energy drinks are way too powerful in flavor. They tend to drown out the snus’ flavor leaving just a salty flavored drink. So this time I started out with iced Earl Grey tea.

Since Earl Grey tea has a light citrus flavor, bergamot actually, and Ettan does not, the two were made for each other! Bergamot has an uncanny way of bringing out more of the tobacco flavor while mixing really well with the saltiness of Ettan. I really recommend trying iced Earl Grey with Ettan. Another great pair was Lemonade! Again, the citrus did bring out more of the tobacco flavor while mixing well with the higher salt content.

For those Snustopians that like an Alcoholic drink with their snus, I found a relatively new Vodka flavor out there I thought would go great with Ettan. Sweet Tea flavored Vodka called Sweet Carolina mixed with lemonade to make an alcoholic version of an “Arnold Palmer”. I had a member of the Ministry of Information try Ettan with it and she commented that it’s the best of both worlds! The Vodka naturally brings out the flavor of tobacco but with the Sweet tea flavoring, it mellowed it out and actually made it less salty. Since I can’t drink, I’d love to hear from other Snustopians on this combination! Now, let’s go to the overall recommendations.

My overall recommendations for the Ettan family of snus, Snustopians, are this: Ettan’s flavor is a very unique one since it has been relatively unchanged since 1822. Even though the portion version didn’t make its debut until 1990, Swedish Match left Ettan’s flavor unchanged. Snustopians that are looking for a true “Original” flavored snus can’t go wrong with Ettan. Snustopians that want to experience what snus was like back in the 1800’s will like Ettan loose as well. New Snustopians that want to try out hand baking will do well with Ettan because it’s pretty easy to mold and has a relatively mild taste. They will also do well with either portion version for the same reason. Snustopians that are fans of the strong snus brands will find that Ettan’s 8 mg of Nicotine per portion, or gram in the loose version, a bit too weak but what Ettan lacks in Nicotine, it makes up for in flavor. I recommend that all Snustopians give Ettan a try but, I’ll leave the decision up to you. At around $3.35 USD for the loose, $3.44 USD for the Original portions and the White portions at Snustopia’s favorite place for Swedish snus, The Northerner, you really can’t go wrong! If you’re a new customer, you can save 10% on your first order by clicking on the banner to the left and entering the code on the banner at checkout!

Well Snustopians, I hope you enjoyed our trip thru the Ettan family of snus, by Swedish Match, and found it fun and informative. Remember, I love hearing and answering any questions or comments you may have and will try to answer them as soon as I can!

So, until our next review, as always,

Happy Snusing!

That Snus Guy


Thursday, May 21, 2009

Oden’s Extra Stark Original portion snus, reviewing the second flavor in the “Strongest snus in the world” line!

Greetings Snustopians!


I was sitting in my office this weekend here in beautiful Skruf Square, pouring over some of the past reviews we’ve done together, when I had realized that we haven’t reviewed an Extra Strong / Sterk / Stark portion snus brand in quite awhile! If memory serves me correctly, the last one we reviewed was Oden’s Cinnamon or Kanel so I thought to myself, there’s been a lot of talk out there on the other Oden’s Extra Strong portion flavors but not too much on Extra Strong Original portion! Until today!


Today we’ll be touring thru the third flavor in the Oden’s Extra Strong portion line, Original. I know what you’re thinking. “Hey Snus Guy, how could a relatively new brand of snus have an original flavor? Wasn’t Cinnamon the first flavor out?” Well, while I’m not entirely sure that Cinnamon was indeed the first flavor Gajane introduced in the Extra Strong portion line, I can shed a little light on the whole “Original” flavor name.



You see, in the beginning, snus manufacturers introduced snus as simply “snus”. Everyone knew that the flavor would inherently be of tobacco, salt and possibly bergamot. For example, Ettan, one of the oldest snus brands, first introduced snus back in 1822 and was flavored with just tobacco, salt and water. As snus began to evolve into the flavor assortment it is today, many manufacturers that began to add flavoring to their original recipes, needed to make a distinction between the “Original” flavor and its new flavor mixes. Thus, the “Original” flavor moniker was born. So, “original” on some cans of snus simply means plain tobacco flavor with a bit of salt. This is the case with Oden’s Extra Strong Original portion snus! I know, I took the long way to answer the question but, I hope this clears any confusion up. Back to the review!


As I said in the beginning Oden’s Extra Strong Original portion snus is another Extra Strong snus made by the folks at Gajane. The portions are made with the same tea bag material that Gajane uses in all its portion snus but the Original portions are a bit different than the Cinnamon portions. While the Cinnamon and Licorice portions seem to be overly wet, the Original portions are not. They are all classed as regular type portions which, as you all remember, go thru the additional wetting step to add a bit more moisture and flavor to the snus but, unlike its brothers, are not as wet. This makes Original’s portions stay in place longer but, delays the flavor release. Each portion of Extra Strong Original has a little less than 1 gram of snus and there are 24 portions in each can.


The Nicotine content in Extra Strong Original is the typical 17 mg per portion that all of Oden’s Extra Strong portions have making it still, to date, the strongest snus in the world! As I explained in the Oden’s Extra Strong Cinnamon, although there is a high amount of Nicotine in the Oden’s Extra Strong line, I really didn’t get the woozy, head spinning feeling one would expect with a high Nicotine snus. Rather, I got a real sense of calming with it! Although I still don’t recommend chain snusing it!


The can that Oden’s Extra Strong Original comes in is the same black plastic can that Cinnamon comes in with the Oden’s logo engraved on the lid. Unfortunately, there is no used portion compartment in the lid but, the engraving is pretty cool looking! I have noticed that the portions in Oden’s Original do tend to be inconsistently filled. What I mean is that some of the portions seem to have less snus in them. If I had to estimate a percentage of portions that are smaller, I’d guess probably around 10%. It may not be an issue with most Snustopians but, I figured I let everyone know!


The mouth feel with the portions are pretty comfortable no matter how they are filled. I’ve had a portion in for over 2 ½ hours with very little discomfort. Unlike Extra Strong Cinnamon, there is virtually no sliding or excess dripping of the snus with Original! Next up, the flavor!


I was actually pretty surprised with the flavor in Oden’s Extra Strong Original! “Surprised Snus Guy, you? We don’t believe it!” Yes, I know there is not too much that can surprise me but, Original did just that! But not like you would expect. While the flavor of Extra Strong Original is just as one would expect a snus that’s flavor is labeled “Original” would be, which is plainly tobacco and salt, it was the intensity of the flavor that actually surprised me!


The flavor is basic. By basic I mean just pure tobacco flavor with a salty element and a hint of black pepper but, unlike the Cinnamon, or even Licorice, where the flavor is immediate and intense, the flavor of Original is subtle and quite mellow. But just because the flavor is subtle, doesn’t mean it its short lived! The flavor seems to last for a long time! I’ve let a portion sit for over 3 ½ hours before the flavor died out. I still recommend the 2 ½ hour max for the best experience with flavor and comfort! So, what would go well to drink with Extra Strong Original? Let’s take a look.


As you may remember from our trip thru Oden’s Extra Strong Cinnamon (Kanel), I was a bit timid in trying one of my staple drinks, Monster Energy drink, so I decided to give it another go with the Original. While it still seemed to raise my heart rate a bit, the flavor was too strong for the snus. It seemed to drown out the subtle tobacco flavor. I got the same thing with my other staple, Diet Coke. I next tried a Black iced tea and it seemed to do the same thing! Here’s where I got confused. In all my time reviewing snus, one of these three drinks would always prevail against a lightly flavored snus. I gave one more thing a shot.


I normally drink coffee hot with a bit of sugar. I tried it with Original and I did taste a bit more of the tobacco flavor but, it’s beginning to turn warm outside here in Snustopia so, I tried it with an iced coffee. Wow! What a difference! The iced coffee I tried it with was just a plain Dunkin’ Donuts iced coffee with a bit of sugar but it really brought out the tobacco flavor and the bit of sugar helped to balance out the salt. If you’ve never tried an iced coffee with a tobacco flavored snus, I highly recommend you try it, especially with Extra Strong Original.


Another great pairing I found with Oden’s Extra Strong Original portion snus was iced Green tea. Not the flavored Green Teas that are out there, like Sobe or Arizona, just plain iced green tea. Since the tobacco flavor is light in Oden’s Extra Strong Original and the tea flavor is light in the green tea, both helped to enhance each other’s flavors.


So what’s my overall recommendation for Oden’s Extra Strong Original portion snus, you may ask? Well Snustopians, my overall recommendation is this: Oden’s Extra Strong Original portion snus is indeed just as strong as its siblings and has the same Nicotine effects as they do as well. There’s no head spins like you would expect from a snus with the highest Nicotine content on the market. Knowing this, I recommend that Snustopians who are big fans of the Extra Strong / Sterk / Stark snus give Oden’s Extra Strong Original a try but be warned, unlike it’s flavored siblings, Original’s flavor is pretty subtle.


Snustopians that want to try their hand at the Extra Strong / Sterk / Stark snus, but are a bit standoffish due to the effects, will like Oden’s Extra Strong Original because the Nicotine effects are not that strong. First time Snustopians, or Snustopians that have not yet strayed into snus with Nicotine contents over 9 mg, may want to consider starting off gradually and may find Oden’s Extra Strong Original much too strong to start the next level in the snus saga!


Speaking of which, like I did in the Oden’s Extra Strong Cinnamon review, I strongly advise against chain snusing Oden’s Extra Strong Original! As I did in the Cinnamon review, I sacrificed myself for all Snustopians and can tell you first hand; this is not a good idea! Even though there are no head spins, there can be some stomach issues related to using a high Nicotine snus back to back for a day so, please exercise caution when using Oden’s Extra Strong Original portion as well as any high Nicotine snus! I know, I know, that sounded like a public service message but, my Ministry of Information insisted on making sure we keep our fellow Snustopians informed!


Oden’s Extra Strong Original portion snus averages around $3.42 USD at Snustopia’s favorite place to buy snus, The Northerner. The Northerner carries all of Gajane’s brands along with all your other favorites and offer fast delivery and great customer service! If it’s your first time purchasing snus from them, just click on the banner to the right, and get 10% off your order! Just tell ‘em That Snus Guy sent you!


Well Snustopians, I hope you enjoyed our tour of Oden’s Extra Strong Original portion snus and found it fun and informative. I look forward to hearing your comments and questions and look forward to answering them as soon as I can!

As always Snustopians, until our next review,

Happy Snusing!

Sunday, May 10, 2009

General Silver portion snus, a strong review of a mild snus brand!

Welcome fellow Snustopians!





It’s been a pretty stressful week here in Snustopia and I’ve been using mostly Extra Stark snus to try and cope with everything that’s been going on! Why do I bring this up, you may ask? It’s because of all the Extra Stark snus I’ve used throughout the day that led me to try General Silver portion snus. “Hey Snus Guy, why would high Nicotine snus make you try General Silver?” Good question! Let’s begin our trip thru General Silver portion snus and you’ll understand why and possibly a few other things you may not know about General snus overall!


General Silver portion snus is another snus made by the fine folks at Swedish Match AB and is a regular type portion snus. As you all remember, regular portions go thru the additional step in the manufacturing process which adds a bit more moisture to the portion material and initial flavor to the snus itself. The portion material is the same material that is used in all General snus brands and is comfortable in the lip. The first unique thing about General Silver is the fact that that the portions are a bit less moist that it’s other regular type siblings. The difference in moisture levels is minute so it has no effect in flavor or comfort but, I just felt it should be known. I’ve had a portion in for over 2 ½ hours with no discomfort but, the portion did begin to slide at that time mark so, I recommend a 2 hour max!


The portions have about 1 gram of snus each and there are 24 portions in each can. The cans are made of black plastic and have the compartment for used portions in the lid. You may notice something different about the lid though. Actually, there’s something new about most of the lids in the General line!


If you’re anything like me, I just can’t bring myself to throw away my empty cans! Call it OCD or being a Pack Rat but, no matter what it is, I just can’t bring myself to do it. In this case I’m glad I do keep them! If you look at the lid for the used portion compartment, you’ll see the change. In the past, all General cans had the General logo embossed in the lid. Recently, Swedish Match changed the embossing on all cans, with Onyx being the exception, to labels. While there are some Snustopians that may not like the change, I personally like it! The embossed lids, while they do give the can a bit of elegance, can be hard to see and read since the embossing is the same color as the lid. The new labels make the can stand out more and are easier to read! “Ok Professor Snus Can! Less can review, more snus review already!” Right! Back to the snus!




Since we’re still at the part of the review that deals with the portions themselves, let’s discuss the Nicotine content. As I said above, I’d been using strong snus throughout the day for the better part of the past 3 weeks to help me cope with the chaos going on here. At night, I wanted to back off the strong snus so, I reached for my General Original can and accidently grabbed the Silver. What made me check the can was that after the second portion, I really didn’t have that jittery feeling I have when I use a General Original portion after using all those Extra Stark portions throughout the day! The reason is because General Silver portion snus has 6 mg of Nicotine per portion! I know, long way around the subject but, it’ll make more sense at the end of the review!


“But Snus Guy, how could two portions that have the same amount of snus have different Nicotine contents?” Great question! The reason for this is that General Silver actually has less tobacco than say General Original. You see, the Nicotine is in the tobacco. I know everyone knows that but, in order to make a regular type portion that has less Nicotine; you need to use less tobacco. You just can’t take the Nicotine out of the tobacco like you can take the caffeine out of coffee. To maintain the same size and weight, you have to add a filler of some sort. In Swedish snus, the filler needs to be food grade in order to maintain the strict Swedish food inspections that snus must pass.


In General Silver, the filler is vegetable fiber. Now, don’t get worried that there is grated Artichoke or pulverized potatoes in it or that they are trying to pull something! In fact, most Nicotine free snus like Onico or Elixyr Free use vegetable fibers like Sugar Beet or Carrot fibers as fillers. It’s pretty common and it doesn’t change the flavor in any way. I’m on my 3rd can and I wouldn’t know it unless I read about it so, trust me, I wouldn’t steer my fellow Snustopians wrong! Now, let’s go on to the flavor!


Swedish Match describes the flavor of General Silver as “A slightly peppery snus with hints of citrus zest and balanced tobacco notes.” I taste something different. Let’s begin with the scent of the snus right out of the can. General Silver is another snus brand which does not have a strong, ammonia type of smell. Actually, the scent I get out of the can is very similar to General Original portion which is an earthy tobacco scent. The taste, on the other hand, is almost the opposite of what Swedish Match describes.


The flavors I get are predominate tobacco taste with subtle hints of pepper and citrus. Actually, the citrus is almost nonexistent. The Tobacco, pepper and salt take center stage with General Silver. The only similar flavor I can compare it to would be a peanut shell! “Peanut shell, Snus Guy? Nobody eats peanut shells!” Actually, some folks do and prior to my allergy, I was one of them. I used to eat peanuts, shell and all! That’s the flavor of General Silver. An earthy tobacco taste with salt and a little pepper flavor. The flavor does last a good bit of time but can go bitter after 2 ½ hours so, I still recommend a 2 hour max. Ok, what drinks go well with it? Let’s take a look!


Like I said in the beginning, I used General Silver as an end of day snus since I was using Extra Sterk snus during the day so, I decided to first give General Silver a try with some decaffeinated drinks. First up was coffee. Decaf coffee went really well with Silver. The coffee helped to bring out the tobacco flavors while the snus took some of the bitterness out of the coffee. Decaf iced tea went well too and actually brought out a bit of the citrus flavor. Not much but a bit. Believe it or not, Monster Energy went really well with Silver. The two flavors complimented each other but the best thing was the low Nicotine content in the snus didn’t really give me that nervous feeling I would normally get with a snus that has a higher Nicotine content. The drink I recommend though is Decaf or caffeinated coffee. So now, let’s go to the overall recommendations!


My overall recommendation for General Silver portion snus Snustopians is this; Since General Silver is a lower Nicotine content snus in a regular sized portion, Snustopians looking for a true Swedish snus to begin with would do well in trying a can of Silver. Its lower Nicotine content will allow you to ease into Swedish snus. Snustopians that are like me, using Extra Sterk snus throughout the day and looking for a weaker snus to relax with at night that still has a true tobacco flavor, will like General Silver as well. On the other hand, Snustopians that like the kick of the standard 8 to 12 mg of Nicotine in a snus or, fans of the Extra Stark/Sterk/Strong snus brands will probably find General Silver much too weak but, I’ll leave that decision up to you!


Currently, General Silver is only available in Sweden thru online snus shops. I say this because most General snus is beginning to become available in tobacco shops in the US but General Silver remains like General Onyx and only available online. Snustopia’s favorite snus shop, The Northerner, carries General Silver for about $3.71 a can and if this is your first time purchasing from them, just click on the banner to the right and get 10% off your first order! I encourage all new Snustopians to give General Silver and The Northerner a try! Just tell them That Snus Guy sent you!


Well Snustopians, I hope you enjoyed our tour of General Silver portion snus by Swedish Match AB and found it fun and informative. I look forward to reading and answering all your questions and comments and will answer them as soon as I can!


Until our next review, as always,

Happy Snusing!

That Snus Guy