Today, I thought we’d do something a little different in the way of snus reviews. Instead of just reviewing one kind of Swedish snus, I thought we would do a review that compared American snus against Swedish snus.
The Snustopian Ministry of Information has been flooded with questions about the differences between the two lately that, I feel this is necessary to further your journey into the wonderful world of Swedish snus and Snustopia! One warning though, this review will not contain scientific data regarding TSNA levels, amounts of nicotine and guest speakers from the medical factions or anything like that.
We are going to review both types as we always do and compare the tastes, portion materials, mouth feel and their differences. My great friend and colleague Mr. UNZ, Snus Guru at SnusCENTRAL.org has articles that will give you all the data above. We’re just concerned with taste! So, with that out of the way, let’s begin our journey!

Between then and now, I’ve reviewed a lot of different Swedish snus varieties but, never did compare them to American versions. Why you may ask? Simple, Camel SNUS was the only one I could find locally back then!
Another thing that’s happened since the beginning is that Camel SNUS has gained more popularity in the US recently. Because of this, people need to know what the differences in tastes are before deciding which is best.
When I began with Camel SNUS, the first thing that hit me was the taste. Camel SNUS Spice had the taste of sweet pumpkin spices, which I like, but it was sweet! The other flavors in the Camel family (Frost and Original) were sweet as well.
Swedish snus on the other hand is not sweet. It’s just the opposite, salty. Not heavy salt taste like liking a salt block just, salty. “But Snus Guy, wouldn’t sweet taste better than salty?” It depends actually. You have to understand the difference each makes in the way things taste before you can answer that question. I’ll try to explain a bit.
In my opinion, adding a bit of salt to any food will bring the flavors of the food out. Consequentially, adding sugar to foods will tend to mask the flavor of them. The same theory works when applied to snus. Sweet snus, like Camel SNUS, tastes good initially but, all you really taste is the sweetness. Once it’s gone, so is the flavor. Salty snus, like Swedish snus, tastes a little salty initially but, after a few minutes you begin to taste the underlying flavors that the snus was intended to be. For example let’s take Röda Lacket portions.

So, to recap taste, Camel SNUS is sweet and flavorful but, the flavor only lasts for about 30 minutes at the most and can taste a little synthetic. Swedish snus is mildly salty for the first 10 minutes or so. After that, the intended flavors come out and can last for over an hour! Swedish flavors are natural tasting because natural food grade flavorings are used.
Another major difference between the two is this. Swedish snus production is overseen by the Swedish version of the FDA. Since it is used orally, Swedish snus must comply with the same food safety standards as a cheeseburger would in Sweden. Unfortunately Camel SNUS, as far as we know, is not.

Camel SNUS pouches tend to be tube shaped (long and round) while Swedish snus portions are pillow shaped, meaning they are more rectangular and shorter. You may think that shape doesn’t really make a difference but, when it’s in your upper lip, it really does! And that brings us to mouth feel.
Mouth feel is important because you can’t enjoy the flavors if you’re not comfortable with the portion in your lip! I said before that both Swedish snus and Camel SNUS both use a tea bag like material but, in my opinion, the materials feel different.

Camel SNUS uses a material that tends to be a little hard on the gums. This is for two reasons. One, the material feels rougher in and out of the lip, wet or dry. Two, is the shape of the pouch. Since it’s longer, it sits farther back than Swedish snus pouches and will rub when it moves.
Swedish snus, particularly White portions, are easier on the gums. In part because the material just has a softer feel in and out of the mouth and, wet or dry as well. Even though the portions are pillow shaped, meaning they are shorter and wider, they sit more comfortably in the lip in my opinion.
Well Snustopians, I hope this sheds a little light on the taste differences between true Swedish snus and Camel SNUS. As a homework assignment, I encourage you all to visit Mr. UNZ at SnusCentral.org and read his articles on Camel SNUS and other American snus. Who knows, I may even see you there!
As always, I welcome your questions and comments and, will answer them as soon as I can!
Happy Snussing!
That Snus Guy